happiness. In this literature it is usually assumed that reference standards against which people compare themselves are …

choosing the optimal reference standard people pursue goals of self-improvement and self-enhancement. Our model predicts that …

Which behavior-based interventions are more appropriate to induce energy saving: energy saving goals with or without …. Instead, fostering non-incentivized self-set goals and providing social comparison induced substantial effort to protect the …

Which behavioral interventions are more appropriate to induce energy saving: energy saving goals with or without … intention to invest effort in energy saving but may backfire if real effort is required. Instead, self-set goals – without … no support that goals and social comparison change every-day behavior in energy consumption. Our study concludes with …

Which behavior-based interventions are more appropriate to induce energy saving: energy saving goals with or without …. Instead, fostering non-incentivized self-set goals and providing social comparison induced substantial effort to protect the …

Which behavioral interventions are more appropriate to induce energy saving: energy saving goals with or without … intention to invest effort in energy saving but may backfire if real effort is required. Instead, self-set goals - without … no support that goals and social comparison change every-day behavior in energy consumption. Our study concludes with …