Kriemhild Dairy Farms, started in New York by Bruce and Nancy Rivington in 2010, has expanded rapidly in response to changing market conditions spurred by growing demand for ‘local’ and ‘pasture-raised’ products. Kriemhild’s entrepreneurial strategy for producing...

Pretest and posttest results suggest that statistically significant differences exist between students’ performance on two nutritional quizzes. The findings also indicate that scores are higher on the posttest for students’ knowledge about the percent daily values for the selected...

This research discusses the use of social norms marketing to improve responsible drinking among college students. It was observed in each year of research that students studied overestimated their peers’ drinking practices. During the social norms marketing campaign decreases were...

This study evaluates the effect of a quick-service restaurant (QSR) strategy which changes de-fault calorie-dense menu items to healthier options on children’ menu consumption behaviors. A series of difference-in-differences (DID) models are estimated to compare sales between treat-ment...

Nutritional status and the empowerment of women have massive implications on the physical and mental development of their children. We explore the role of nutrition of women and children in the household and further posit the importance of the mother’s human capital. Increases in...

China’s vegetable quality and safety controls are being challenged as previously seen in other food industries. This study surveyed 170 vegetable processing firms in Zhejiang, China. We systematically investigated Chinese vegetable processing firms’ current status of quality and...

We conduct an experiment with grocery store shoppers using an onsite survey to examine the effectiveness of nutrition labels provided on grocery store shelves. We measure effectiveness of the nutrition labels in terms of how well the labels attract attention and if they affect shopper behavior....

India’s agricultural base is quite strong but wastage is very high and processing of food products is very low. The country’s processing sector is small and processing of food to consumable standards in India has reached only 10% recently. India’s share in exports of...

The impact of introducing low quality fruit into the supply chain can have ramifications throughout the value chain. Taking peaches as an example, we utilize a Canada wide online consumer survey to better understand how a low quality purchase will affect a consumers’ repurchase from the...

Institutional food service operations have shown increasing interest in locally grown foods, and are providing a business opportunity for farmers and distributors. The purpose of this paper is to present and discuss the results and implications of a survey assessing institutional food service...