Ornamental and horticultural products and services represent one of the growing sectors in agriculture. This study includes data collection and an input-out IMPLAN model used to estimate the total economic impact of the green industry on Louisianas economy. This model provided results in total...

Opportunities for small produce wholesalers are affected by concentration in the supply chain, and availability and use of information technology for cost and service issues. Case studies evaluated perceptions, technology adoption and use, and strategies. Ongoing relationships, contracts and...

The sweet potato, though nutritious and healthful, has languished as measured by per capita consumption. Value-adding products have been developed, but have not been successful in expanding consumption and acceptance. Specialty pack exports to the United Kingdom, with expansion to continental...

Market channel alternatives that include garden centers, landscapers, mass merchandisers, and rewholesalers have contributed to the growth of ornamental crops sales in the United States. The impact of growers’ business characteristics on shares of sales to these channels by firm size was...