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Platform service offering to business customers : strategic considerations in engendering seller use of marketing tools
Yang, Botao; Yang, Sha; Dutta, Shantanu - In: Marketing science 41 (2022) 2, pp. 361-379
Persistent link: https://www.econbiz.de/10013363742
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Morphing for consumer dynamics : bandits meet hidden Markov models
Liberali, Gui; Ferecatu, Alina - In: Marketing science 41 (2022) 4, pp. 341-366
Persistent link: https://www.econbiz.de/10013363997
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The impact of trust and recommendation quality on adopting interactive and non-interactive recommendation agents : a meta-analysis
Ebrahimi, Sepideh; Ghasemaghaei, Maryam; Benbasat, Izak - In: Journal of management information systems : JMIS 39 (2022) 3, pp. 733-764
Persistent link: https://www.econbiz.de/10013367802
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Extremity bias in online reviews : the role of attrition
Brandes, Leif; Godes, David; Mayzlin, Dina - In: Journal of marketing research 59 (2022) 4, pp. 675-695
Persistent link: https://www.econbiz.de/10013389194
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Assessing the Impact of COVID-19 on digital payments in Azerbaijan
Taghiyev, Khayaladdin R.; Rustamov, Tamerlan H.; … - In: The Romanian economic journal : REJ 25 (2022) 83, pp. 88-97
Persistent link: https://www.econbiz.de/10013414878
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Determinants of customer satisfaction with the online shopping environment : evidence from India
Gupta, Sahil; Aggarwal, Arun; Mittal, Amit; Chand, … - In: International journal of business and globalisation : IJBG 31 (2022) 3, pp. 328-339
Persistent link: https://www.econbiz.de/10013476768
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Consideration of standardization as a system management tool for electronic commerce enterprises
Tsilvik, Oleg - In: Technology audit and production reserves 4 (2022) 4/66, pp. 10-13
Persistent link: https://www.econbiz.de/10013459531
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Increasing online business productivity through customer electronic loyalty : the role of online trust and hedonic value
Bui Thanh Khoa - In: International journal of public sector performance … 12 (2023) 1/2, pp. 252-274
Persistent link: https://www.econbiz.de/10014313464
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Comparison of e-service quality of Indian e-commerce websites
Dhingra, Sanjay; Gupta, Shelly; Bhatt, Ruchi - In: International journal of Indian culture and business … 26 (2022) 3, pp. 407-426
Persistent link: https://www.econbiz.de/10014314185
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Future analysis to define guidelines for Iran's e-commerce : scenario planning
Shaykhzade, Fooziye - In: International journal of management & enterprise … 22 (2023) 1, pp. 72-90
Persistent link: https://www.econbiz.de/10014316641