This article challenges the recent focus on practices as stand-alone phenomena, as exemplified by the so-called “Practice-Based View of Strategy” proposed by Bromiley and Rau. While the goal of “Practice-Based View of Strategy” points to the potential for standard practices to generate...

In this debate about the value of introducing a supposed “practice-based view of strategy,” we respond to Bromiley and Rau’s defense of their approach. Coming from a background of two decades of research on strategy-as-practice, we focus on two major concerns about their initiative. The...

Recently there has been much debate about the usefulness of strategic management education and implicitly about strategy tools and frameworks. Yet, this debate is taking place in the absence of detailed knowledge about how, or indeed, whether, managers use the theoretical tools that they learn....

This paper challenges the recent focus on practices as stand-alone phenomena, as exemplified by the so-called “Practice-Based View of Strategy (PBV)” by Bromiley and Rau (2014). While the goal of “PBV” points to the potential of standard practices to generate performance differentials...