Brida, Juan Gabriel; Disegna, Marta; Vachkova, Tsvetina - Facoltà di Economia / Wirtschaftswissenschaftliche … - 2013
the museum, with particular interest in origin, feelings, and motivations. The research is based on 1038 questionnaires … collected from June to December 2011 among the visitors of the South Tyrol Museum of Archaeology (ÖTZI) in Bolzano, Northern … significantly related with overall satisfaction. From this knowledge, museum managers can profit in their willingness to offer the …