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71
Do online reviews affect product sales? : the role of reviewer characteristics and temporal effects
Hu, Nan
;
Liu, Ling
;
Zhang, Jie Jennifer
- In:
Information technology and management
9
(
2008
)
3
,
pp. 201-214
Persistent link: https://www.econbiz.de/10003755276
Saved in:
72
Kundenkompetenzen als Determinanten der Kundenbindung : eine empirische Kausalanalyse am Beispiel der TV-Versorgung von Privatkunden
Müller-Martini, Markus
-
2008
-
1. Aufl.
Persistent link: https://www.econbiz.de/10003646598
Saved in:
73
An integrated taxonomy of consumers of financial services : the role of perceived risk, effort and involvement
Tsiotsou, Rodoula
- In:
International journal of risk assessment and management …
9
(
2008
)
1/2
,
pp. 135-147
Persistent link: https://www.econbiz.de/10003741205
Saved in:
74
Marketing und Vertrieb für Existenzgründer
Lippert, Werner
- In:
Erfolgreich Selbstständig 2008/2009 : Gründung mit System
,
(pp. 110-120)
.
2008
Persistent link: https://www.econbiz.de/10003766712
Saved in:
75
Die Planlosigkeit der kleinen Budgets
Hilker, Claudia
- In:
Erfolgreich Selbstständig 2008/2009 : Gründung mit System
,
(pp. 122-149)
.
2008
Persistent link: https://www.econbiz.de/10003766719
Saved in:
76
Margenerosion durch professionelles Pricing stoppen : richtige Preissetzung, transparente Preisstellung, professionelle Preisverhandlung und gute Preisdurchsetzung
Ludewig, Jörg
;
Wübker, Georg
;
Engelke, Jan
- In:
Bank-Praktiker : rechtssicher, revisionsfest, risikogerecht
(
2008
)
11
,
pp. 526-529
Persistent link: https://www.econbiz.de/10003770215
Saved in:
77
Brand Community-Building bei Harley-Davidson
Arnezeder, Christina
;
Esch, Franz-Rudolf
;
Winter, Kai
- In:
Best practice der Markenführung
,
(pp. 333-351)
.
2009
Persistent link: https://www.econbiz.de/10003771001
Saved in:
78
Beziehungsmanagement durch virtuelle Kundeneinbindung in den Innovationsprozess
Füller, Johann
;
Mühlbacher, Hans
;
Bartl, Michael
- In:
Kundenorientierte Unternehmensführung : …
,
(pp. 197-221)
.
2009
Persistent link: https://www.econbiz.de/10003786563
Saved in:
79
Virtuelle Kundeneinbindung in den frühen Innovationsphasen
Herstatt, Cornelius
- In:
Kundenorientierte Unternehmensführung : …
,
(pp. 223-243)
.
2009
Persistent link: https://www.econbiz.de/10003786566
Saved in:
80
Wer Erfolg hat, ist selber schuld : Kunden gewinnen, Kunden halten, Ziele erreichen ; mit vielen praktischen Beispielen
Wagner, Ilse
-
2009
Persistent link: https://www.econbiz.de/10003788253
Saved in:
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