Aier, Stephan; Bucher, Tobias; Winter, Robert - In: Business & Information Systems Engineering 3 (2011) 2, pp. 77-88
Service orientation has been a major buzz-word in recent years. While the buzz is on a decline, organizations are slowly, but steadily moving towards service oriented designs. However, service orientation turns out to be as much of a managerial challenge as of a technical one. The most important...