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Morgan, Robert E.
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Industrial marketing management : the international journal for industrial and high-tech firms
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European journal of marketing : EJM
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ECONIS (ZBW)
57
OLC EcoSci
45
Other ZBW resources
25
RePEc
8
BASE
1
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71
Export Market Expansion Strategies of Direct-Selling Small and Medium-Sized Firms: Implications for Export Sales Management Activities
Katsikea, Evangelia S.
;
Theodosiou, Marios
;
Morgan, …
- In:
Journal of international marketing
13
(
2005
)
2
,
pp. 57-92
Persistent link: https://www.econbiz.de/10007227834
Saved in:
72
Clan culture, strategic orientation and new product performance in Chinese marketing ventures: an exploration of main and moderating effects
Chuang, Fu-Mei
;
Morgan, Robert E.
;
Robson, Matthew J.
- In:
Journal of strategic marketing
20
(
2012
)
3
,
pp. 267-287
Persistent link: https://www.econbiz.de/10009989940
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73
A value-in-process analysis of relationship interactions in non-equity alliances
Toon, Mark A.
;
Robson, Matthew J.
;
Morgan, Robert E.
- In:
Industrial marketing management : the international …
41
(
2012
)
1
,
pp. 186-197
Persistent link: https://www.econbiz.de/10009830728
Saved in:
74
Value in business and industrial marketing: Past, present, and future
Lindgreen, Adam
;
Hingley, Martin K.
;
Grant, David B.
; …
- In:
Industrial marketing management : the international …
41
(
2012
)
1
,
pp. 207-215
Persistent link: https://www.econbiz.de/10009830730
Saved in:
75
Pursuing "flexible commitment" as strategic ambidexterity: An empirical justification in high technology firms
Kouropalatis, Yiannis
;
Hughes, Paul
;
Morgan, Robert E.
- In:
European journal of marketing : EJM
46
(
2012
)
10
,
pp. 1389-1418
Persistent link: https://www.econbiz.de/10010023238
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76
Fitting strategic resources with product-market strategy: Performance implications
Hughes, Paul
;
Morgan, Robert E.
- In:
Journal of business research : JBR
61
(
2008
)
4
,
pp. 323-332
Persistent link: https://www.econbiz.de/10008900781
Saved in:
77
Managing business transformation to deliver strategic agility
Morgan, Robert E.
;
Page, Kelly
- In:
Strategic change : SC ; briefings in entrepreneurial finance
17
(
2008
)
5
,
pp. 155-168
Persistent link: https://www.econbiz.de/10008124323
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78
Market knowledge diffusion and business performance
Hughes, Paul
;
Morgan, Robert E.
;
Kouropalatis, Yiannis
- In:
European journal of marketing : EJM
42
(
2008
)
11
,
pp. 1372-1395
Persistent link: https://www.econbiz.de/10008136388
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79
Innovation in banking : new structures and systems
Morgan, Robert E.
;
Cronin, Eileen
;
Severn, Mark
- In:
Developing strategies for competitive advantage
,
(pp. 23-37)
.
1999
Persistent link: https://www.econbiz.de/10001648537
Saved in:
80
Foreign direct investment in transition economies: the case of Coca-Cola in Russia
Morgan, Robert E.
;
Thorpe, Eleri R.
- In:
Foreign direct investment and strategic alliances in Europe
,
(pp. 27-48)
.
2001
Persistent link: https://www.econbiz.de/10001937229
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