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A Listing of Theses and Dissertations Completed in Family and Consumer Sciences: 1995

Lee, Mi-Young; Johnson, Kim K.P. - In: Family and consumer sciences research journal 25 (1996) 2, pp. 204

Persistent link: https://www.econbiz.de/10006632913

Theses and Dissertations Completed in Family and Consumer Sciences: 1995

Lee, Mi-Young; Johnson, Kim K.P. - In: Family and consumer sciences research journal 25 (1996) 2, pp. 196-203

Persistent link: https://www.econbiz.de/10006632914

Theses and Dissertations Completed in Family and Consumer Sciences: 1994

Johnson, Kim K.P.; Lee, Mi-Young - In: Family and consumer sciences research journal 24 (1995) 2, pp. 203

Persistent link: https://www.econbiz.de/10006635452

Lee, Ji Young; Johnson, Kim K.P. - In: Journal of Fashion Marketing and Management: An … 23 (2019) 2, pp. 239-256

Purpose: The purpose of this paper is to investigate the effect of four types of cause-related marketing (CRM) strategies on consumer responses to a fashion brand and to assess the relative effectiveness of each. Design/methodology/approach: An experiment was conducted with young adult...

Persistent link: https://www.econbiz.de/10012074758

Beyond visual clutter : the interplay among products, advertisements, and the overall webpage

Im, Hyunjoo; Ju, Hae Won; Johnson, Kim K.P. - In: Journal of Research in Interactive Marketing 15 (2021) 4, pp. 804-821

Purpose: Little research has been done to understand how individual elements (e.g. advertisements) within a webpage are processed and evaluated when visual complexity is increased. Thus, this study aimed to investigate how consumers allocate attention and evaluate products and advertisements on...

Persistent link: https://www.econbiz.de/10012641188

Compulsive Buying Behavior and Its Relationship to Perceived Social Status Associated with Buying, Materialism, Self-Esteem, and Apparel-Product Involvement

Yurchisin, Jennifer; Johnson, Kim K.P. - In: Family and consumer sciences research journal 32 (2004) 3, pp. 291

Persistent link: https://www.econbiz.de/10006611055

Multi-channel shopping: channel use among rural consumers

Johnson, Kim K.P.; Yoo, Jeong-Ju; Rhee, Jongeun; … - In: International journal of retail & distribution management 34 (2006) 6-7, pp. 453-466

Persistent link: https://www.econbiz.de/10007268683

Research Trends in Textiles and Clothing: - An Analysis of Three Journals, 1980-1999

Lennon, Sharron J.; Johnson, Kim K.P.; Park, Ji-Hye - In: Family and consumer sciences research journal 30 (2001) 2, pp. 117-139

Persistent link: https://www.econbiz.de/10006618733

Effects of Clothing and Behavior on Perceptions Concerning an Alleged Date Rape

Johnson, Kim K.P.; Lee, Miyoung - In: Family and consumer sciences research journal 28 (2000) 3, pp. 331-356

Persistent link: https://www.econbiz.de/10006625059

Attributions About Date Rape: Impact of Clothing, Sex, Money Spent, Date Type, and Perceived Similarity

Johnson, Kim K.P. - In: Family and consumer sciences research journal 23 (1995) 3, pp. 292-310

Persistent link: https://www.econbiz.de/10006635236