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B-to-B-Marketing
7
Business-to-business marketing
7
USA
7
Marketing
6
United States
6
Marketingmanagement
5
Lieferantenmanagement
4
Marketing management
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3
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3
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2
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2
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2
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2
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2
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Absatzplanung
1
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1
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1
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1
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1
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63
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23
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13
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research-article
6
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3
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45
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Wilson, David T.
64
Long, Mary M.
17
Lichtenthal, J. David
9
Lichtenthal, J.David
8
Mathews, H. Lee
8
Mummalaneni, Venkatapparao
7
Vlosky, Richard P.
5
Ghingold, Morry
4
Gopalakrishna, Pradeep
4
Aungst, Stan G.
3
Chiagouris, Larry
3
Monoky, John F.
3
Sandler, Dennis M.
3
Schiffman, Leon G.
3
Tellefsen, Thomas
3
Backhaus, Klaus
2
Busch, Paul S.
2
Chiagouris, Larry G.
2
Cole, Michael D.
2
Dolich, Ira J.
2
Kothandaraman, Prabakar
2
LaPlaca, Peter J.
2
Lilien, Gary L.
2
Malhotra, Naresh K.
2
Möller, K. E. Kristian
2
Ndubisi, Nelson Oly
2
Pelham, Alfred M.
2
Plank, Richard E.
2
Smith, Paul M.
2
Turnbull, Peter W.
2
Uslay, Can
2
Woodside, Arch G.
2
Albers, S.
1
Albers, Sönke
1
Brennan, D.Ross
1
Busch, Paul
1
Copulsky, William
1
Dant, Rajiv P.
1
Dant, Shirish P.
1
David T. Wilson
1
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American Marketing Association
1
German American Conference on Industrial Marketing <1984, Mainz>
1
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Industrial marketing management : the international journal for industrial and high-tech firms
8
The journal of business & industrial marketing
7
Journal of business-to-business marketing
6
Working Series in marketing research
6
Journal of Business & Industrial Marketing
5
Working series in marketing research
5
ISBM report
4
Journal of Business Research
4
Journal of internet commerce
4
Psychology & marketing
3
Industrial marketing : a German-American perspective ; with 29 tables
2
International journal of business innovation and research
2
Journal of business research : JBR
2
Journal of marketing research : JMR
2
Journal of the Academy of Marketing Science
2
Advances in business marketing : a research annual
1
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1
Consumer and industrial buying behavior
1
European Journal of Marketing
1
European journal of marketing : EJM
1
Handbook of relationship marketing
1
Handbuch Industriegütermarketing : Strategien - Instrumente - Anwendungen
1
International Journal of Marketing and Sales Education (IJMSE)
1
Journal of Consumer Marketing
1
Journal of Marketing Practice: Applied Marketing Science
1
Journal of international marketing
1
Journal of teaching in international business
1
Marketing management : a quarterly business management publication of the American Marketing Association
1
Netzwerkansätze im Business-to-Business-Marketing : Beschaffung, Absatz und Implementierung neuer Technologien
1
Organizational buying behavior
1
Perspectives on international marketing - re-issued
1
Proceedings series / American Marketing Association
1
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1
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1
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Source
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ECONIS (ZBW)
31
OLC EcoSci
26
USB Cologne (EcoSocSci)
16
Other ZBW resources
9
RePEc
4
BASE
1
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61
Effects of sociological and psychological 'characteristic similarity' on bargaining behavior in a buyer-seller dyad
Mathews, H. Lee
;
Wilson, David T.
;
Monoky, John F.
-
1970
Persistent link: https://www.econbiz.de/10004636120
Saved in:
62
Analysis and decision making : cases for marketing management
MATHEWS, H L.
;
Dolich, Ira J.
;
Wilson, David T.
-
1971
Persistent link: https://www.econbiz.de/10004614447
Saved in:
63
Similarity-dissimilarity : a re-examination
Wilson, David T.
;
Ghingold, Morry
-
1980
Persistent link: https://www.econbiz.de/10004717821
Saved in:
64
Attitude as a predictor of behavior in a buyerseller bargaining situation : an experimental approach
Wilson, David T.
;
Mathews, H. Lee
;
Monoky, John F.
-
1972
Persistent link: https://www.econbiz.de/10004759664
Saved in:
65
A Test of the repertory grid technique as a means of developing attributes for use in choise models
Wilson, David T.
;
Dover, Philip
-
1975
Persistent link: https://www.econbiz.de/10004759666
Saved in:
66
Strategies for selling to the computerized buyer
Backhaus, Klaus
;
Mathews, H. Lee
;
Wilson, David T.
-
1977
Persistent link: https://www.econbiz.de/10004774961
Saved in:
67
Building theory from practice : a theory-in-use approach
Wilson, David T.
;
Ghingold, Morry
-
1980
Persistent link: https://www.econbiz.de/10004784390
Saved in:
68
A Longitudinal Study of the Impact of Market Structure, Firm Structure, Strategy, and Market Orientation Culture on Dimensions of Small-Firm Performance
Pelham, Alfred M.
;
Wilson, David T.
- In:
Journal of the Academy of Marketing Science
24
(
1996
)
1
,
pp. 27-43
Persistent link: https://www.econbiz.de/10006153953
Saved in:
69
An Integrated Model of Buyer-Seller Relationships
Wilson, David T.
- In:
Journal of the Academy of Marketing Science
23
(
1995
)
4
,
pp. 335-345
Persistent link: https://www.econbiz.de/10006154427
Saved in:
70
Dyadic adaptation in business-to-business markets
Brennan, D.Ross
;
Turnbull, Peter W.
;
Wilson, David T.
- In:
European journal of marketing : EJM
37
(
2003
)
11
,
pp. 1636-1665
Persistent link: https://www.econbiz.de/10006082965
Saved in:
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