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Marketing mix strategies for closing the gap between green consumers' pro-enviromental beliefs and behaviours
Davari, Arezoo; Strutton, David - In: Journal of strategic marketing 22 (2014) 7, pp. 563-586
Persistent link: https://www.econbiz.de/10010502964
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I support sustainability but only when doing so reflects fabulously on me : can green narcissists be cultivated?
Naderi, Iman; Strutton, David - In: Journal of macromarketing : examining the interactions … 35 (2015) 1, pp. 70-83
Persistent link: https://www.econbiz.de/10010504588
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Facilitating creativity in business-to-business retail partnerships
Strutton, David; Blankson, Charles - In: The journal of retail marketing management research : JRMMR 3 (2010/11) 2, pp. 43-65
Persistent link: https://www.econbiz.de/10008759473
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What would Don Draper do? : rules for restoring the contemporary agency mojo
Strutton, David; Taylor, David G. - In: Business horizons 54 (2011) 5, pp. 467-479
Persistent link: https://www.econbiz.de/10009297113
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Revisiting perceptual fit in co-branding applications
Thompson, Kenneth N.; Strutton, David - In: The journal of product & brand management 21 (2012) 1, pp. 15-25
Persistent link: https://www.econbiz.de/10009519768
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Investigating consumers' responses to the Great Recession
Strutton, David; Lewin, Jeffrey E. - In: The journal of consumer marketing 29 (2012) 5, pp. 378-388
Persistent link: https://www.econbiz.de/10009581975
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Opportunism in buyer-supplier relations : new insights from quantitative synthesis
Hawkins, Timothy; Knipper, Michael G.; Strutton, David - In: Journal of marketing channels : ... distribution … 16 (2009) 1, pp. 43-75
Persistent link: https://www.econbiz.de/10003839986
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Dual distribution systems: investigating their effects on independent manufacturers' representatives' perceptions of manufacturers
Bergestuen, Trond; Thompson, Kenneth N.; Strutton, David - In: Journal of personal selling & sales management : JPSSM 42 (2022) 1, pp. 68-82
Persistent link: https://www.econbiz.de/10013178133
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Principal-independent manufacturers' representative relationships : review, synthesis, directions for future research
Bergestuen, Trond; Thompson, Kenneth N.; Strutton, David - In: Industrial marketing management : the international … 102 (2022), pp. 421-437
Persistent link: https://www.econbiz.de/10013259113
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Investigating generational differences in e-WOM behaviours : for advertising purposes. dpes X
Strutton, David; Taylor, David G.; Thompson, Kenneth N. - In: International journal of advertising : the quarterly … 30 (2011) 4, pp. 559-586
Persistent link: https://www.econbiz.de/10009349603