Bergès-Sennou, Fabian; Bontems, Philippe; Réquillart, … - In: Journal of Agricultural & Food Industrial Organization 2 (2004) 1
This paper is a survey of the recent literature devoted to the economics of private labels. After providing some statistics about the development of private labels for different products in different OECD countries, the survey outlines what the literature says about the factors that favor the...