Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
TECHNICAL NOTE - Extracorporea...
Similar by person
Narrow search
Narrow search
Year of publication
From:
To:
Subject
All
Consumer behaviour
6
Konsumentenverhalten
6
Brand image
5
Markenimage
5
Advertising effects
4
Brand management
4
Markenführung
4
Werbewirkung
4
Advertising
3
Brand
3
Customer satisfaction
3
Kundenzufriedenheit
3
Markenartikel
3
Werbung
3
Beziehungsmarketing
2
Relationship marketing
2
construal level
2
Accounting policy
1
Attitude functions
1
Behaviour
1
Behavioural bias
1
Bibliometrics
1
Bibliometrie
1
Bilanzpolitik
1
Brand alliance
1
Brand attitude
1
Brand personality
1
Brand relationship
1
Business ethics
1
Celebrity endorsement
1
Celebrity-Werbung
1
Confidence
1
Counterfeits
1
Credibility
1
Cultural identity
1
Culture
1
Customer service
1
Customization
1
Data envelopment analysis
1
Data-Envelopment-Analyse
1
more ...
less ...
Online availability
All
Undetermined
10
Type of publication
All
Article
13
Type of publication (narrower categories)
All
Article in journal
11
Aufsatz in Zeitschrift
11
Aufsatz im Buch
1
Book section
1
Language
All
English
12
German
1
Author
All
Chang, Hua
13
Zhang, Lingling
4
Kim, Pielah
3
Stoel, Leslie
3
Vaidyanathan, Rajiv
3
Lee, Jung-Sook
2
Meng, Yan
2
Song, Lei
2
Xie, Guang-Xin
2
Brüseke, Ute
1
Chan, Yee Chuann
1
Gould, Stephen J.
1
Kwak, Hyokjin
1
Li, Wenjing
1
Lu, Wen-min
1
Park, Jisoo
1
Puzakova, Marina
1
Rank-Christman, Tracy
1
Smit, Edith G.
1
Tan, Kang
1
Vaziri, Shiva
1
Wang, Wei-kang
1
more ...
less ...
Published in...
All
International journal of advertising : the quarterly review of marketing communications
2
Journal of business research : JBR
2
International journal of advertising : the review of marketing communications
1
International journal of production research
1
Journal of Product & Brand Management
1
Journal of business ethics : JBE
1
Journal of marketing communications
1
Services marketing quarterly
1
The journal of product & brand management
1
The journal of services marketing
1
Vorausschau und Technologieplanung : 2. Symposium für Vorausschau und Technologieplanung, Heinz-Nixdorf-Institut ; 9. und 10. November 2006, Schloss Neuhardenberg
1
more ...
less ...
Source
All
ECONIS (ZBW)
12
Other ZBW resources
1
Showing
11
-
13
of
13
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
11
An integrated model of congruence and credibility in celebrity endorsement
Lee, Jung-Sook
;
Chang, Hua
;
Zhang, Lingling
- In:
International journal of advertising : the review of …
41
(
2022
)
7
,
pp. 1358-1381
Persistent link: https://www.econbiz.de/10013417502
Saved in:
12
Mental conversion : a customer service strategy impacting shopping experiences
Meng, Yan
;
Gould, Stephen J.
;
Song, Lei
;
Chang, Hua
; …
- In:
The journal of services marketing
37
(
2023
)
4
,
pp. 464-477
Persistent link: https://www.econbiz.de/10014276921
Saved in:
13
When does customization improve brand attitude?
Kim, Pielah
;
Chang, Hua
;
Vaidyanathan, Rajiv
;
Stoel, Leslie
- In:
The journal of product & brand management
32
(
2023
)
8
,
pp. 1233-1247
Persistent link: https://www.econbiz.de/10014485563
Saved in:
First
Prev
1
2
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
