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An Examination of Influences Leading to Americans' Endorsement of the Policy of Free Trade

Granzin, Kent L.; Brazell, Jeffrey D.; Painter, John J. - In: Journal of public policy & marketing : JPP & M ; an … 16 (1997) 1, pp. 93-109

Persistent link: https://www.econbiz.de/10007069709

Characteristics of male fashion innovators : a discriminant analysis

Granzin, Kent L.; Painter, John J. - In: Mississippi Valley journal of business and economics : … 10 (1974) 1, pp. 59-66

Persistent link: https://www.econbiz.de/10002529061

Motivational Influence on "Buy Domestic" Purchasing: Marketing Management Implications from a Study of Two Nations

Granzin, Kent L.; Painter, John J. - In: Journal of international marketing 9 (2001) 2, pp. 73-96

Persistent link: https://www.econbiz.de/10007238876

Non-Demographic versus Demographic Determinants of "Buy Domestic" Activities in Two Nations

Granzin, Kent L.; Painter, John J. - In: Journal of global marketing 13 (2000) 4, pp. 73-92

Persistent link: https://www.econbiz.de/10006982227

Vertical integration and economic development : an empirical investigation of channel integration

Olsen, Janeen E. - In: Journal of global marketing 7 (1994) 3, pp. 7-39

Persistent link: https://www.econbiz.de/10001165758

The efficacy of cognition- and emotion-based "buy domestic" appeals: Conceptualization, empirical test, and managerial implications

Pullman, Madeleine E.; Granzin, Kent L.; Olsen, Janeen E. - In: International Business Review 6 (1997) 3, pp. 209-231

Marketers who face strong competition from imports need to know how to best approach their domestic (home country) market. To suggest elements of strategy for such beleaguered marketers, this study presents a process model that views purchase-related behavior as help for their nation's workers...

Persistent link: https://www.econbiz.de/10009213025

Influencing Consumers' Selection of Domestic Versus Imported Products: Implications for Marketing Based on a Model of Helping Behavior

Olsen, Janeen E.; Granzin, Kent L.; Biswas, Abhijit - In: Journal of the Academy of Marketing Science 21 (1993) 4, pp. 307-322

Persistent link: https://www.econbiz.de/10006156011

The Efficacy of Cognition- and Emotion-based "Buy Domestic" Appeals: Conceptualization, Empirical Test, and Managerial Implications

Pullman, Madeleine E.; Granzin, Kent L.; Olsen, Janeen E. - In: International business review : the official journal of … 6 (1997) 3, pp. 209-232

Persistent link: https://www.econbiz.de/10005983870

Americans' Choice of Domestic over Foreign Products: A Matter of Helping Behavior?

Granzin, Kent L.; Olsen, Janeen E. - In: Journal of business research : JBR 43 (1998) 1, pp. 39

Persistent link: https://www.econbiz.de/10006732838

Using Channels Constructs to Explain Dealers' Willingness to Help Manufacturers Combat Counterfeiting

Olsen, Janeen E.; Granzin, Kent L. - In: Journal of business research : JBR 27 (1993) 2, pp. 147-170

Persistent link: https://www.econbiz.de/10006746724