A drastic reduction in the cost of transmitting information has tremendously increased the°ow and availability of information. Greater availability of information increases the ¯rm's abilityto manage its supply chain and, therefore, increases its operational performance. However,...

This paper analytically examines the improvement of supply chain coordination (SCC) through more effective information exchange and consistent forecasting. It shows the negative impact that independent actions taken by members of a conventional supply chain typically have on order release...