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Swatch Fever: An Allegory for...
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Verbraucherverhalten
17
Consumer behaviour
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Schiffman, Leon G.
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Sherman, Elaine
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Gopalakrishna, Pradeep
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Wisenblit, Joseph
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Berenson, Conrad
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Chiagouris, Larry G.
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Cole, Michael D.
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Journal of internet commerce
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Industrial marketing management : the international journal for industrial and high-tech firms
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ECONIS (ZBW)
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51
Consumer behavior
Schiffman, Leon G.
;
Wisenblit, Joseph
-
2015
-
11th edition, global edition
Persistent link: https://www.econbiz.de/10013481964
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52
Consumer behavior
Schiffman, Leon G.
;
Kanuk, Leslie Lazar
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2004
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8. ed., internat. ed.
Persistent link: https://www.econbiz.de/10004778842
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