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Equines and their human companions

Keaveney, Susan M. - In: Journal of business research : JBR 61 (2008) 5, pp. 444-454

Persistent link: https://www.econbiz.de/10003709354

Marketing: an international perspective

Cateora, Philip R.; Keaveney, Susan M. - 1987

Persistent link: https://www.econbiz.de/10000754539

A model of buyer regret : selected prepurchase and postpurchase antecedents with consequences for the brand and the channel

Keaveney, Susan M.; Huber, Frank; Herrmann, Anreas - In: Journal of business research : JBR 60 (2007) 12, pp. 1207-1215

Persistent link: https://www.econbiz.de/10003571109

The eyes have it : how a car's face influences consumer categorization and evaluation of product line extensions

Keaveney, Susan M.; Herrmann, Andreas; Befurt, Rene; … - In: Psychology & marketing 29 (2012) 1, pp. 36-51

Persistent link: https://www.econbiz.de/10009501836

Rethinking Student Services: Assessing and Improving Service Quality

Zammuto, Raymond F.; Keaveney, Susan M.; O'Connor, Edward J. - In: Journal of Marketing for Higher Education 7 (1996) 1, pp. 45-70

<title>ABSTRACT</title> Recruitment and retention of students are critical challenges facing university administrators. Similar problems related to attracting and retaining customers plague other service industries as well. While the benefits of enhanced service quality have helped many service industries...

Persistent link: https://www.econbiz.de/10010973098

Reviews of Books

Keaveney, Susan M. - In: Journal of the Academy of Marketing Science 32 (2004) 2, pp. 203-211

Persistent link: https://www.econbiz.de/10006150721

Customer Switching Behavior in Online Services: An Exploratory Study of the Role of Selected Attitudinal, Behavioral, and Demographic Factors

Keaveney, Susan M.; Parthasarathy, Madhavan - In: Journal of the Academy of Marketing Science 29 (2001) 4, pp. 374-390

Persistent link: https://www.econbiz.de/10006151956

Coping with Organizational Role Stress: Intrinsic Motivational Orientation, Perceived Role Benefits, and Psychological Withdrawal

Keaveney, Susan M.; Nelson, James E. - In: Journal of the Academy of Marketing Science 21 (1993) 2, pp. 113-124

Persistent link: https://www.econbiz.de/10006156030

Customer Switching Behavior In Service Industries: An Exploratory Study

Keaveney, Susan M. - In: Journal of marketing 59 (1995) 2, pp. 71-82

Persistent link: https://www.econbiz.de/10005997273

A model of buyer regret: Selected prepurchase and postpurchase antecedents with consequences for the brand and the channel

Keaveney, Susan M.; Huber, Frank; Herrmann, Andreas - In: Journal of business research : JBR 60 (2007) 12, pp. 1207-1215

Persistent link: https://www.econbiz.de/10007865901