This paper argues that if OR is to prosper it needs to more closely reflect the needs of organisations and its practitioners. Past research has highlighted a gap between theoretical research developments, applications and the methods most frequently used in organisations. The scope of OR...

Sales forecasting is becoming increasingly complex, due to a range of factors, such as the shortening of product life cycles, increasingly competitive markets, and aggressive marketing. Often, forecasts are produced using a Forecasting Support System that integrates univariate statistical...