Purpose: The purpose of this paper is to contribute to the analysis of firms? innovative activities from the knowledge-intensive service activities (KISA) point of view and analyse their relation to the firms? competitive performance in the case of a mature industry, the Spanish ceramic tile...

The aim of this paper is to overcome the inability of present-day econometric models to identify the most efficient modes and mechanisms of transmitting knowledge from the academic world to industry. To do so, it incorporates knowledge-based theories (a combination of concepts from Knowledge...