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Knowing a Winning Business Idea When You See One - How can you tell if an innovation will take off? Here are three tools to help you gauge the real commercial value of that new bus...

Kim, W.Chan; Mauborgne, Renee - In: Harvard business review : HBR 78 (2000) 5, pp. 129-141

Persistent link: https://www.econbiz.de/10005955498

CREATING NEW MARKET SPACE - Head-to-head competition can only net you a larger piece of an existing pie. To break free from the pack and stake out new ground requires a different c...

Kim, W.Chan; Mauborgne, Renee - In: Harvard business review : HBR 77 (1999) 1, pp. 83-94

Persistent link: https://www.econbiz.de/10005971287

VALUE INNOVATION: THE STRATEGIC LOGIC OF HIGH GROWTH

Kim, W.Chan; Mauborgne, Renee - In: Harvard business review : HBR 75 (1997) 1, pp. 102-115

Persistent link: https://www.econbiz.de/10005986935

Blue Ocean Strategy : From Theory to Practice

Kim, W. Chan - 2009

By focusing on strategies of competition in established industries, companies and researchers have overlooked the value of creating new market spaces where there are no competitors.These market spaces are called “blue oceans.” Although established industries (“red oceans”) are growing...

Persistent link: https://www.econbiz.de/10013154384

A Procedural Justice Model of Strategic Decision Making: Strategy Content Implications in the Multinational

Kim, W.Chan; Mauborgne, Renée A. - In: Organization science : a journal of the Institute for … 6 (1995) 1, pp. 44-61

Persistent link: https://www.econbiz.de/10007303883

Tipping-Point Leadership - Take four steps to better performance

Kim, W.Chan; Mauborgnel, Renee - In: Leadership excellence : the magazine of leadership … 23 (2006) 9, pp. 5

Persistent link: https://www.econbiz.de/10007295595

Blue Ocean Strategy - When companies compete by grabbing for a greater share of limited demand, products turn into commodities and everyone gets bloodied. There is another way. Wit...

Kim, W.Chan; Mauborgne, Renée - In: Harvard business review : HBR (2004), pp. 76-85

Persistent link: https://www.econbiz.de/10005924879

Leadership Strategy Blue Ocean Strategy

Kim, W.Chan; Mauborgne, Renée - In: European quality : the official journal of the European … 11 (2004) 3, pp. 18-33

Persistent link: https://www.econbiz.de/10005925640

Value Innovation: The Strategic Logic of High Growth - The difference between high-growth companies and their less successful competitors is a matter of fundamental assumptions abo...

Kim, W.Chan; Mauborgne, Renée - In: Harvard business review : HBR (2004), pp. 172-180

Persistent link: https://www.econbiz.de/10005926372

Tipping Point Leadership - For organizations struggling to remake themselves, the key is to reach that critical point where performance improvement feeds on itself. Learn from turn...

Kim, W.Chan; Mauborgne, Renée - In: Harvard business review : HBR (2003), pp. 60-69

Persistent link: https://www.econbiz.de/10005935813