Showing 731 - 739 of 739
Looks at electronic retailing in comparison with fixed store (r)etailing and explores a number of concerns regarding the development of electronic retailing in the UK. Offers examples of a number of successful (r)etailers then goes on to discuss the advantages and challenges of (r)etailing....
Persistent link: https://www.econbiz.de/10014945829
This article provides market intelligence, by way of a narrative case study, relating to online retailing in an unusual setting. While the transaction between business and customers is generally seen as very much the dominant element in such retailing, customer‐to‐customer interactions are...
Persistent link: https://www.econbiz.de/10014945946
Purpose – To offer an outline of the characteristics of radio frequency identification technology (RFID) and discuss its perceived benefits, impacts and challenges, as they apply to retailers in the UK. The paper draws together a range of information and intelligence about the application of...
Persistent link: https://www.econbiz.de/10014945974
Purpose – The purpose of this paper is to present exploratory examination of the ways in which large retailers in the UK are using corporate social responsibility (CSR) as a means of communicating with customers while they are in the store. Design/methodology/approach – After a...
Persistent link: https://www.econbiz.de/10014946045
Purpose – The purpose of this paper is to raise for debate among marketers the issue of the relationship between marketing and sustainability. Design/methodology/approach – An opinion piece, that presents the views of four authors on the current state of the debate in this field. Findings...
Persistent link: https://www.econbiz.de/10014946099
Purpose – The purpose of this paper is to explore the emergence and development of experience stores and to consider their potential role in fostering consumer brand relationships and their impact on the retail landscape. Design/methodology/approach – The paper begins by outlining the...
Persistent link: https://www.econbiz.de/10014946205
Purpose – The purpose of this paper is to offer an exploratory case study of how the UK’s leading retailers are addressing sustainable consumption. Design/methodology/approach – The paper begins with a discussion of the growing awareness of the importance of sustainable consumption and of...
Persistent link: https://www.econbiz.de/10015022335
Persistent link: https://www.econbiz.de/10011950573
Persistent link: https://www.econbiz.de/10001218228