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Research indicates that family firms often engender a sense of trustworthiness among stakeholders. However, little is known as to whether this trustworthiness is beneficial or detrimental to family firms in the face of an ethical scandal. Ethical transgressions can profoundly undermine...
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For many years, it has remained unquestioned that developing innovation mainly happens within the boundaries of organizations' own R&D and/or marketing departments, i.e. is an activity based on (re-)using local expertise. The negative effect of this local search behavior on the novelty of the...
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Nadine Kammerlander und Reinhard Prügl geben einen prägnanten Überblick über Innovationen in Familienunternehmen und beleuchten den Innovationsprozess von Familienunternehmen in seinen einzelnen Bestandteilen. Dabei werden die Stärken und Schwächen von Familienunternehmen bezüglich...
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This research identifies a surprising downside of crowdsourcing: Those participants whose ideas are not selected disengage from the brand after having learned about the outcome. From this perspective, crowdsourcing might better be framed as a communal effort rather than a competition.
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In this article, the authors propose that the canonical customer-toolkit dyad in mass customization (MC) should be complemented with user communities. Many companies in various industries have begun to offer their customers the opportunity to design their own products online. The companies...
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