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Hodgson, James D.; Sano, Yoshihiro; Graham, John L. - 2000 - Rev. new version

Persistent link: https://www.econbiz.de/10004598965

Explorations of Negotiation Behaviors in Ten Foreign Cultures Using a Model Developed in the United States

Graham, John L.; Mintu, Alma T.; Rodgers, Waymond - In: Management Science 40 (1994) 1, pp. 72-95

The universality of a problem-solving model of business negotiations is explored using 700 business people from 11 cultures as participants in a bargaining simulation. Both theoretical and measurement issues are considered using structural equations and partial least squares as the primary data...

Persistent link: https://www.econbiz.de/10009204614

International marketing

Cateora, Philip R.; Graham, John L. - 2005 - 12. ed., internat. ed.

Persistent link: https://www.econbiz.de/10004796327

International marketing

Cateora, Philip R.; Graham, John L. - 2007 - 13. ed., internat. ed.

Persistent link: https://www.econbiz.de/10004570830

Testing a Negotiation Model on Canadian Anglophone and Mexican Exporters

Mintu-Wimsatt, Alma; Graham, John L. - In: Journal of the Academy of Marketing Science 32 (2004) 3, pp. 345-356

Persistent link: https://www.econbiz.de/10006150589

A Dyadic Study of Interpersonal Information Search

Gilly, Mary C.; Graham, John L.; Finley Wolfinbarger, Mary - In: Journal of the Academy of Marketing Science 26 (1998) 2, pp. 83-100

Persistent link: https://www.econbiz.de/10006153325

Gaining Compliance and Losing Weight: The Role of the Service Provider in Health Care Services

Dellande, Stephanie; Gilly, Mary C.; Graham, John L. - In: Journal of marketing 68 (2004) 3, pp. 78-91

Persistent link: https://www.econbiz.de/10005926085

HBR Spotlight: China Tomorrow - The Chinese Negotiation

Graham, John L.; Lam, N.Mark - In: Harvard business review : HBR (2003), pp. 82-91

Persistent link: https://www.econbiz.de/10005932113

Explorations of National Culture and Word-of-Mouth Referral Behavior in the Purchase of Industrial Services in the United States and Japan

Money, R.Bruce; Gilly, Mary C.; Graham, John L. - In: Journal of marketing 62 (1998) 4, pp. 76-87

Persistent link: https://www.econbiz.de/10005973271

Expiorations of Negotiation Behaviors in Ten Foreign Cultures Using a Model Developed in the United States

Graham, John L.; Mintu, Alma T.; Rodgers, Waymond - In: Management science : journal of the Institute for … 40 (1994) 1, pp. 72-95

Persistent link: https://www.econbiz.de/10006104932