Showing 51 - 60 of 73
Internet and mobile technology enable businesses to invent new business models by applying new forms of organization or offering new products and services. In order to assess these new business models there has to be a methodology that allows identifying advantages that are caused by electronic...
Persistent link: https://www.econbiz.de/10005835861
Marketing experts consider the mobile device as an extremely promising marketing tool as it supports them to cope with their major challenge: getting time and attention from customers. Current mobile marketing research mostly covers success factors and acceptance analysis. Categorization, when...
Persistent link: https://www.econbiz.de/10005836081
The perception of mobile payment procedures’ security by the customer is one major factor for the market breakthrough of the according systems. In this paper we examine security issues in mobile payment from the viewpoint of customers. Based on theoretical research we analyze empirical data...
Persistent link: https://www.econbiz.de/10005836187
Mobile Commerce is a new degree of electronic commerce arises from the convergence of Internet and mobile communication technologies. In order to be successful in mobile business, it is not sufficient to simply transfer conventional Internet applications or E-Commerce business models on mobile...
Persistent link: https://www.econbiz.de/10005836252
Intervention forces are special, often state-run organizations that are in charge of surveillance and intervention tasks. Examples are police, medical emergency services, civil defense, and security firms. From a business processes view, intervention forces are a subset of organizations whose...
Persistent link: https://www.econbiz.de/10005836290
Mobile banking is a subset of electronic banking which underlies not only the determinants of the banking business but also the special conditions of mobile commerce. This paper analyzes customer needs and expectations from the mobile applications’ view and from the banking view in order to...
Persistent link: https://www.econbiz.de/10005836429
Mobile payment (MP) is crucial for, but not limited to mobile commerce. The key to mobile payment acceptance is in the hands of customers. In this paper we examine the conditions for acceptance and actual usage of MP procedures by the customer. We identify essential conditions which belong to...
Persistent link: https://www.econbiz.de/10005836482
The result of this contribution is a categorization and thus a description model for mobile advertising campaigns using the morphological method. For identification of the characteristics 32 case studies were analysed and relevant literature was sighted.
Persistent link: https://www.econbiz.de/10005837018
The construction industry is a special case of companies whose operational business is mobile. Especially during the construction phase there is on the one hand a high cost pressure but on the other hand an opportunity for significant increase in efficiency through better coordination. Reasons...
Persistent link: https://www.econbiz.de/10005837292
Knowledge and Knowledge Management (KM) are evolving into an increasingly eminent source of competitive advantage. However,for the time being, the potential of KM is usually limited to stationary workplaces. This excludes a multiplicity of mobile workers, many of them in charge of...
Persistent link: https://www.econbiz.de/10005837510