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The sociological basis of marketing
Grønhaug, Kjell; Kleppe, Ingeborg Astrid - In: Marketing theory : a student text, (pp. 145-164). 2010
Persistent link: https://www.econbiz.de/10003950830
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The design and management of ambience : implications for hotel architecture and service
Heide, Morten; Lærdal, Kirsti; Grønhaug, Kjell - In: Tourism management : research, policies, practice 28 (2007) 5, pp. 1315-1325
Persistent link: https://www.econbiz.de/10003501142
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Responding to eroding competitive advantages : observations from the Norwegian seafood industry
Sogn-Grundvåg, Geir; Grønhaug, Kjell; Thode … - In: The marketing review 7 (2007) 3, pp. 235-246
Persistent link: https://www.econbiz.de/10003538043
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Equilibrium models and managerial team learning
Fuglseth, Anna Mette; Grønhaug, Kjell - In: Energy, natural resources and environmental economics, (pp. 101-114). 2010
Persistent link: https://www.econbiz.de/10008651634
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Marketing strategy and customer involvement in product development
Svendsen, Mons Freng; Haugland, Sven A.; Grønhaug, Kjell; … - In: European journal of marketing : EJM 45 (2011) 4, pp. 513-530
Persistent link: https://www.econbiz.de/10009010629
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The learning organization : an historical perspective, the learning process, and its influence on competitiveness
Grønhaug, Kjell; Stone, Robert - In: Competitiveness review : an international business … 22 (2012) 3, pp. 261-275
Persistent link: https://www.econbiz.de/10009570846
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Atmosphere as a tool for enhancing organizational performance : an exploratory study from the hospitality industry
Heide, Morten; Lærdal, Kirsti; Grønhaug, Kjell - In: European journal of marketing : EJM 43 (2009) 3/4, pp. 305-319
Persistent link: https://www.econbiz.de/10009525871
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The role of moral emotions and individual differences in consumer responses to corporate green and non-green actions
Xie, Chunyan; Bagozzi, Richard P.; Grønhaug, Kjell - In: Journal of the Academy of Marketing Science 43 (2015) 3, pp. 333-356
Persistent link: https://www.econbiz.de/10011287125
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An identity approach to bacalhau prosumption
Xie, Chunyan; Guihoto, Lúcia de Fátima Martins; … - In: Qualitative market research : an international journal 16 (2013) 2, pp. 165-179
Persistent link: https://www.econbiz.de/10009754929
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Understanding consumers' in-store visual perception : the influence of package design features on visual attention
Clement, Jesper; Kristensen, Tore; Grønhaug, Kjell - In: Journal of retailing and consumer services 20 (2013) 2, pp. 234-239
Persistent link: https://www.econbiz.de/10009734248