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Consumer behaviour
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Bettman, James R.
101
Zauberman, Gal
69
Payne, John W.
35
Malkoc, Selin A.
28
Luce, Mary Frances
18
Diehl, Kristin
13
Hoeffler, Steve
13
Escalas, Jennifer Edson
9
Johnson, Eric J.
9
Sujan, Mita
9
Zhao, Min
9
Ariely, Dan
8
Ferraro, Rosellina
8
Simonson, Itamar
8
Chartrand, Tanya L.
7
Goodman, Joseph K.
7
Kim, B. Kyu
7
Kramer, Thomas
7
Sheth, Jagdish N.
7
Barasch, Alixandra
6
Hedgcock, William
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Meyer, Robert J.
6
Carmon, Ziv
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Fitzsimons, Gavan J.
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Lynch, John G.
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Cavanaugh, Lisa A.
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Ratner, Rebecca K.
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Vosgerau, Joachim
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Soman, Dilip
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Srna, Shalena
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Tonietto, Gabriela
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Journal of consumer research : JCR ; an interdisciplinary bimonthly
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Journal of marketing research : JMR
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9
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
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Legends in consumer behavior
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Organizational Behavior and Human Decision Processes
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The why of consumption : contemporary perspectives on consumer motives, goals and desires
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Blackwell handbook of judgment and decision making
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Handbook of Research on Identity Theory in Marketing, Americus Reed and Mark Forehand, Eds., Edward Elgar Publishing, 2019
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ECONIS (ZBW)
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25
RePEc
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USB Cologne (EcoSocSci)
9
Other ZBW resources
4
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71
Behavioral research and empirical modeling of marketing channels : implications for both fields and a call for future research
Meyer, Robert J.
;
Vosgerau, Joachim
;
Singh, Vishal
; …
- In:
Marketing letters : a journal of research in marketing
21
(
2010
)
3
,
pp. 301-315
Persistent link: https://www.econbiz.de/10008648788
Saved in:
72
Mental simulation and product evaluation : the affective and cognitive dimensions of process versus outcome simulation
Zhao, Min
;
Hoeffler, Steve
;
Zauberman, Gal
- In:
Journal of marketing research : JMR
48
(
2011
)
5
,
pp. 827-839
Persistent link: https://www.econbiz.de/10009348949
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73
How behavioral decision research can enhance consumer welfare : from freedom of choice to paternalistic intervention
Ratner, Rebecca K.
;
Soman, Dilip
;
Zauberman, Gal
; …
- In:
Marketing letters : a journal of research in marketing
19
(
2008
)
3/4
,
pp. 383-397
Persistent link: https://www.econbiz.de/10003774421
Saved in:
74
Memories as assets : strategic memory protection in choice over time
Zauberman, Gal
;
Ratner, Rebecca K.
;
Kim, B. Kyu
- In:
Journal of consumer research : JCR ; an …
35
(
2008/09
)
5
,
pp. 715-728
Persistent link: https://www.econbiz.de/10003807408
Saved in:
75
Mental simulation and preference consistency over time : the role of process-versus outcome-focused thoughts
Zhao, Min
;
Hoeffler, Steve
;
Zauberman, Gal
- In:
Journal of marketing research : JMR
44
(
2007
)
3
,
pp. 379-388
Persistent link: https://www.econbiz.de/10003547581
Saved in:
76
Expense neglect in forecasting personal finances
Berman, Jonathan Z.
;
Tran, An T. K.
;
Lynch, John G.
; …
- In:
Journal of marketing research : JMR
53
(
2016
)
4
,
pp. 535-550
Persistent link: https://www.econbiz.de/10011537778
Saved in:
77
Money, time, and the stability of consumer preferences
Lee, Leonard
;
Lee, Pui Yee
;
Bertini, Marco
;
Zauberman, Gal
- In:
Journal of marketing research : JMR
52
(
2015
)
2
,
pp. 184-199
Persistent link: https://www.econbiz.de/10010526563
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78
How the intention to share can undermine enjoyment : photo-taking goals and evaluation of experiences
Barasch, Alixandra
;
Zauberman, Gal
;
Diehl, Kristin
- In:
Journal of consumer research : JCR ; an …
44
(
2018
)
6
,
pp. 1220-1237
Persistent link: https://www.econbiz.de/10011844175
Saved in:
79
Multistage decision processes : the impact of attribute order on how consumers mentally represent their choice
Schrift, Rom Y.
;
Parker, Jeffrey R.
;
Zauberman, Gal
; …
- In:
Journal of consumer research : JCR ; an …
44
(
2018
)
6
,
pp. 1307-1324
Persistent link: https://www.econbiz.de/10011844193
Saved in:
80
What I think I will do versus what I say I do : mispredicting marijuana use among teenage drug users
Sainam, Preethika
;
Putsis, William P.
;
Zauberman, Gal
- In:
Journal of business research : JBR
85
(
2018
),
pp. 317-324
Persistent link: https://www.econbiz.de/10011815556
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