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This paper reports on the results of extracting useful information from text notes captured within a Customer Relationship Management (CRM) system to segment and thus target groups of customers likely to respond to cross-selling campaigns. These notes often contain text that is indicative of...
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Many computerised systems use electronic models that get triggered when certain business conditions arise. Unauthorised triggering of such computerised models has been overlooked in the security literature. In this paper, we propose two frameworks to analyse the security of systems that have the...
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The objective of this research is to identify the factors that are the drivers of innovation and to propose a means of measuring firm-specific innovation within a nation. Innovation leads to competitive advantages, as well as maximizing profits for a firm, so it is imperative that the firms have...
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