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This paper reports on the results of extracting useful information from text notes captured within a Customer Relationship Management (CRM) system to segment and thus target groups of customers likely to respond to cross-selling campaigns. These notes often contain text that is indicative of...
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Many computerised systems use electronic models that get triggered when certain business conditions arise. Unauthorised triggering of such computerised models has been overlooked in the security literature. In this paper, we propose two frameworks to analyse the security of systems that have the...
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As healthcare costs rise, hospitals are seeking ways to improve operations. This paper examines the usefulness of free-form notes to solve a classification problem commonly associated with customer churn. The authors show that classifiers which incorporate free-form notes, using natural language...
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