Purpose – The purpose of this paper is to challenge calls for a monolithic rural home‐based business (HBB) sector and instead propose meaningful sub‐sectors of HBB that fit within contemporary rural economic development theory. This informs business support and policy objectives....

This paper reports on findings from business surveys and face to face interviews conducted in the North East and East Midlands regions of the UK. Previous studies into residential counterurbanisation have shown a range of factors influencing individuals' choices to move house. Here, it is...

Purpose: In response to the cancellation of a host of events during the summer of 2020, the purpose of this paper is to examine the rapid innovation that created an online County Show. County Shows are traditionally associated with agriculture and the wider rural economy of a region and provide...

After rapid urban growth and industrialisation, the postwar era has seen counterurbanisation become a dominant demographic trend in the UK. Much has been written about the residential patterns of counterurbanisation, but the associated growth of rural business has attracted less attention. The...