Offers, as a contribution to the debate on probabilistic engineering design, the suggestion that quality problems in … development and manufacture can be anticipated and resolved before they occur by applying variance synthesis to the basic design …

In this article, we will study the question of cinematographic quality by analyzing the conditions of the exploitation …

. Since even the high quality producer may not wish to label its product, in such cases the label must be mandatory. Third, an …We analyze credence goods markets in the case of two firms. Consumers know that the quality of the good varies but do … not know which firm is of high quality. First, we show that the high quality producer may be unable to monopolize the …

the environmental friendly message by the dolphin‐safe symbol on four brands of tuna. It examines the effectiveness of … presence of these labels regardless of type of product, thus supporting an affective evaluation process. Consumer perceptions … of the two top selling brands are perceived to be more environmentally friendly than the other brands.  …

perceptions of product‐market structure. Draws on recent advances in the academic literature to evaluate the relative strengths …

Examines the use of warranty and warrantor reputations, which have been shown to be credible signals of product quality … for uni‐national products, to overcome consumers’ negative perceptions about hybrid products. An experiment is conducted … about the hybrid product’s quality. Strategy implications for firms in the advanced and emerging economies are discussed.  …