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The article presents the main topics and findings of the Analytical Study of the Corporate Philanthropy in Russia. Based on the analysis of the corporate philanthropy practices in 2007–2009 the article discovers the connections of the leading Russian companies’ philanthropic...
Persistent link: https://www.econbiz.de/10011161443
The report presents results of research on the state of the educational, scientific and economic activities of the new cluster of Russian entrepreneurial type universities – national research universities (NRU). The research studied the national practice and international experience of...
Persistent link: https://www.econbiz.de/10011161444
Although there is plenty of work, in which co-branding is studied from the point of view of the consumer, there is a lack of empirical studies from a firm (managerial) perspective, which is important for the comprehensive understanding of co-branding. The goal of this research is to gain a...
Persistent link: https://www.econbiz.de/10011161445