The paper aims at exploring the factors needed by small and medium sized manufacturing enterprises to obtain a successful positioning in the international market and at identifying what there is at the root of their competitive advantage. Using a sample of 519 small and medium sized firms, with...

The paper explores the determinants of corporate crisis through an «organizational adaptation» perspective. In this regard, a research framework recently developed by scholars is at first shown. It is then tested in the European automobile industry through the analysis of the huge Fiat...

Considering the growth of global economy and the high competitiveness internationalization process seems to be more important for family businesses. The internationalization theories are often related to the most appropriate tool for their feasibility. Also internationalization strategies need...

This paper analyzes the cultural and artistic event “La Notte Bianca Romana”, which has been designed and realized by the Municipality of Rome. It consists in a territorial marketing tool to promote the “Eternal City” all over the world. This event turned out to be an important incentive...

The research article presents the highly innovative theoretical research results:1) the new quantum microeconomics theory in the quantum econophysics science is formulated; the idea on the existence of the discrete-time induced quantum transitions of firm's earnings (the firm's value) in the...

In this work we approached issues related to new methods of production organization such as Lean Management, a method specific for a flexible production of great success which represents the guarantee for a performant enterprise. In this paper we presented the main concepts, the application and...