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We build and analyze new metrics of digital usage that leverage telemetry data collected by Microsoft during operating system updates across forty million Windows devices in U.S. households. These measures of US household digital usage are much more comprehensive than those made available...
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'The digital economy has spurred a burgeoning literature in economics, marketing and strategy. Recent innovations led to the design of new markets with unparalleled data availability and targeted customization. This collection offers an outstanding reference for scholars and data-driven...
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