Not only does information about food recalls play a vital role in changing the demand for implicated food products, but it also impacts the demand for close substitutes. The study aims to identify the structural change in demand for cookie dough due to the 2009 cookie dough recall of Brand1, one...

Irradiation of food products is one of several techniques that reduce the risk of food-borne illness. Despite its advantages, the technique has been used sparingly because consumers are wary about this technology. A logit model is used to evaluate the impacts of demographic factors on attitudes...

Conjoint analysis is used to measure consumer preferences for alternative biotech labeling formats. The study found that consumers overwhelmingly support mandatory labeling of biotech foods. Results also showed that the preferred labeling format is a text disclosure that describes the benefits...

Conjoint analysis is applied to study the attributes affecting the location of a broiler complex. Distance between feed mill and growers, feed cost, and community attitude toward broiler industry are found to be the most important factors influencing the location decision of broiler growing,...

The basis of this teaching case is a small nursery and landscape business in the Northeast United States. The case describes how the company attempted to implement a decentralization and employee empowerment program to move relevant decision-making closer to the work site. It illustrates that...

Stochastic simulation and generalized stochastic dominance are used to compare the risk-return properties of the Chicago Mercantile Exchange feeder cattle futures contract with those of the feeder cattle put option contract. Cash marketing, futures, and option strategies are analyzed for four...

During the 14-month period from May 2002 to June 2003, approximately 10 percent of U.S. supermarkets began to offer fresh irradiated ground beef under the stores' own labels. Using a survey of supermarket store managers from this time period, this paper investigates the factors that influenced...

During the 14-month period from May 2002 to June 2003, approximately 10 percent of U.S. supermarkets began to offer fresh irradiated ground beef under the stores' own labels. Using a survey of supermarket store managers from this time period, this paper investigates the factors that influenced...

Ongoing food safety incidents have generated a national interest in the significant costs that food recalls impose on stakeholders. This paper examines the impact of media coverage of food safety events on consumer confidence in food safety, and measures the response of stock prices of food...