Berck, Peter; Brown, Jennifer; Perloff, Jeffrey M.; … - In: International Journal of Industrial Organization 26 (2008) 6, pp. 1257-1273
Modern theories of sales make conflicting predictions about the temporal pattern of sales, which we test using grocery scanner data. We examine both frozen orange juice, which consumers can store, and refrigerated orange juice, which is more perishable, to determine what role--if any--durability...