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10321
Buyer power and intrabrand coordination
Miklós-Thal, Jeanine
(
contributor
); …
-
2008
Persistent link: https://www.econbiz.de/10003749054
Saved in:
10322
Corporate social responsibility in supply chains of global brands : a boundaryless responsibility? ; clarifications, exceptions and implications
Amaeshi, Kenneth M.
;
Osuji, Onyeka K.
;
Nnodim, Paul
- In:
Journal of business ethics : JOBE
81
(
2008
)
1
,
pp. 223-234
Persistent link: https://www.econbiz.de/10003749173
Saved in:
10323
China : branding practices, trends and strategies
Huang, Rengang
- In:
Jahrbuch Markentechnik
7
(
2008/09
),
pp. 15-36
Persistent link: https://www.econbiz.de/10003749725
Saved in:
10324
Silhoutte: mit der europäischen Markenpositionierung in den USA gewinnen
Schmied, Arnold
- In:
Jahrbuch Markentechnik
7
(
2008/09
),
pp. 51-72
Persistent link: https://www.econbiz.de/10003749754
Saved in:
10325
Marken evolutiv stärken - auch in der Globalisierung
Schmidt, Manfred
- In:
Jahrbuch Markentechnik
7
(
2008/09
),
pp. 73-99
Persistent link: https://www.econbiz.de/10003749758
Saved in:
10326
Der globalisierte Markt ist das Wettbewerbsfeld der Herkünfte
Deichsel, Alexander
- In:
Jahrbuch Markentechnik
7
(
2008/09
),
pp. 121-133
Persistent link: https://www.econbiz.de/10003749759
Saved in:
10327
Vom Sanierungsfall zum Weltmarktführer - Markenaufbau in Deutschland Ost
Koehne, Ludwig
- In:
Jahrbuch Markentechnik
7
(
2008/09
),
pp. 193-220
Persistent link: https://www.econbiz.de/10003749761
Saved in:
10328
Jeder in seiner Klasse - die Chancen des Fachhandels
Fröhlich, Thomas
- In:
Jahrbuch Markentechnik
7
(
2008/09
),
pp. 243-255
Persistent link: https://www.econbiz.de/10003749766
Saved in:
10329
Discounting ist nicht die Zukunft der Wirtschaft
Weizsäcker, Carl Christian von
- In:
Jahrbuch Markentechnik
7
(
2008/09
),
pp. 331-346
Persistent link: https://www.econbiz.de/10003749771
Saved in:
10330
Minimum resale price maintenance and concentrated markets
Vergé, Thibaud
- In:
Applied economics quarterly
54
(
2008
)
3
,
pp. 161-182
Persistent link: https://www.econbiz.de/10003749909
Saved in:
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