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Beyond the storefront : empirical insights into consumers' responses to omnichannel apparel retailers
Chen, Yini; Chi, Ting - In: Marketing intelligence & planning 42 (2024) 2, pp. 284-303
Persistent link: https://www.econbiz.de/10015056858
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Apparel e-tailing : website quality indicators and customer satisfaction
Bansal, Neeraj; Sharma, Sanjeev Kumar - In: International journal of internet marketing and … 20 (2024) 3/4, pp. 410-427
Persistent link: https://www.econbiz.de/10015065568
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Zur Ausrichtung der Absatzpolitik auf soziodemografisch abgegrenzte Marktsegmente : Konsumenten ab 50 Jahren als Zielgruppe im E-Commerce
Baal, Sebastian van; Graune, Philipp - In: Jahrbuch der Absatz- und Verbrauchsforschung 54 (2008) 2, pp. 180-200
Persistent link: https://www.econbiz.de/10003738918
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Virtual shopping agents : persona effects for older users
Chattaraman, Veena; Kwon, Wi-suk; Gilbert, Juan E.; Li, … - In: Journal of research in interactive marketing : … 8 (2014) 2, pp. 144-162
Persistent link: https://www.econbiz.de/10010387374
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Older shopper types from store image factors
Angell, Robert J.; Megicks, Phil; Memery, Juliet; … - In: Journal of retailing and consumer services 21 (2014) 2, pp. 192-202
Persistent link: https://www.econbiz.de/10010338530
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Silver consumers and their shopping specifics
Lesáková, Dagmar - In: Oeconomia Copernicana 4 (2013) 4, pp. 91-102
Persistent link: https://www.econbiz.de/10011508581
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Assessing the design choices for online recommendation agents for older adults : older does not always mean simpler information technology
Ghasemaghaei, Maryam; Hassanein, Khaled; Benbasat, Izak - In: Management information systems : mis quarterly 43 (2019) 1, pp. 329-346
Persistent link: https://www.econbiz.de/10012000164
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Older consumers' TV shopping : emotions and satisfaction
Lim, Chae Mi; Kim, Youn-Kyung - In: International journal of retail & distribution management 45 (2017) 3, pp. 292-307
Persistent link: https://www.econbiz.de/10011640121
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Understanding the role of situational factors on online grocery shopping among older adults
Kvalsvik, Fifi - In: Journal of retailing and consumer services 68 (2022), pp. 1-7
Persistent link: https://www.econbiz.de/10013366264
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Reorganising grocery shopping practices : the case of elderly consumers
Hansson, Lena; Holmberg, Ulrika; Post, Anna - In: The international review of retail, distribution and … 32 (2022) 4, pp. 351-369
Persistent link: https://www.econbiz.de/10013411665