Avinadav, Tal; Chernonog, Tatyana; Perlman, Yael - In: International Journal of Production Economics 158 (2014) C, pp. 54-64
We analyze pricing and protection (digital rights management) strategies in a two-echelon supply chain that consists of a manufacturer and a retailer of digital products. The demand for the legal (non-pirated) product, which depends on both price and monetary investment in protection, is assumed...