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To create and sustain a competitive advantage in markets that increasingly value animal welfare attributes, meat companies need to meet public and private production standards while communicating to final consumers through their brands. Data are collected from a representative sample of 460 U.S....

The purpose of this case study is to provide an in-depth look into cooperation and dissension in franchise network, with a particular focus on Yoplait Companies and how they enter into cooperative arrangements such as franchise systems, network partnerships and constellations of firms to gain a...

The paper examines relationships and linkages between the conventional supply chain actors (wholesalers and retailers) and local food producers based on a study conducted in Southeast Michigan. A case study approach was employed to examine chain actors’ operations and to explore their roles,...

Top Agro (TA - not its real name) is a small crop protection start-up operating in the European Union. In a relatively short period of time TA has been able to secure a reasonable profit margin and build a solid niche in the Italian crop protection market. The driving force in their success is...

Over the past several decades, the agricultural marketplace has transitioned from a completely price driven, homogeneous, commodity market towards a more differentiated and fragmented product market characterized by heterogeneous consumers, firms and value offerings. Examples of this change are...

As global demand for food, fuel, and energy resources rise and concerns about climate change and the depletion of fossil fuels become more pressing; demand for renewable energy projects has grown. Thanks to related scientific developments, a variety of innovative conversion technologies is now...

Despite the historical importance of the sugarcane business in Brazil, which is as old in the country as its colonization, it has never been "photographed in widescreen". This research on the mapping and quantification of business generated in the sugarcane chain in 2008 for the first time gives...

www.ifama.org

www.ifama.org