This study was conducted to identify the image of Ios as a tourist destination as perceived by the visitors, in order to contribute to the formation of an effective marketing plan. The strengths and weaknesses of the image of Ios were measured and presented, accompanied with a number of...

Tourism, because of its peculiar nature, depends much on security and safety at the destination. Likewise, Korea needs to assure concrete security and safety to develop tourism in particular. In new millennium, however, Korea has a major issue to be solved. That is to decrease the political...

Tourism and related recreation activities play a significant role in the generation of income / foreign exchange and provision of employment opportunities. Against this backdrop, this paper aims at ascertaining empirically the impact of tourism on the West African economy from 2000 – 2004. The...

This paper aims to present and highlight the importance of factors resulting from Repertory Grid Analysis (R.G.A.). Strategic planning management issues concerning the management of museum audience are studied. A short description of the R.G.A. and the corresponding literature is cited, and an...

The hospitality industry is renowned for its ‘pressure cooker’ environment of long hours and high turnover, particularly among front line staff. However, there have been relatively few investigations into the life of supervisors and managers in the industry. Utilizing surveys, the study set...

The main purpose of this study was to measure Troy visitors’ perceptions of service quality in terms of importance and satisfaction by visitor types. Troy visitors were categorized into four different types: the scholar, the general, the student, and the reluctant. The significant finding of...

Genealogists seek to answer the questions: Who am I? Where did I come from? Who were my ancestors? For answers, genealogists today use the Internet. However, genealogists still need to travel. Genealogy related tourism involves covering distances, studying places, and learning while traveling,...

Mergers in travel industry which are extremely important in Europe and especially Germany, gained speed and these mergers give rise to cartelization. Mergers in travel industry are seen mostly in German and English establishments. These merger companies have both began to dominate the travel...

This paper performs a comparative analysis of niche brands. Within surfing and snowsport markets, key companies, with distinctive brand names, market specifically to their respective subcultures. Each brand embodies an individuated personality, markets according to unique criteria and evolves...

This paper is concerned with the development of urban tourism in the area of Greater Athens. Porter’s “competitive advantage” theory presents the elements which determine the success of an industry in an interactive environment where competition acts as the engine of growth. The paper...