Word of mouth (WOM) information have become an integral part of consumer decision-making and have revitalized investigations of a social phenomenon to serve marketing objectives. This study addresses the fast-growing yet diverse WOM literature with its heterogeneous background. An objectified...

This paper presents a thorough analysis of the research field of Social Innovation (SI). It seeks to contribute to the understanding of how this dynamic research field has developed since the early 2000s by addressing three main topics. First, an analysis of the current intellectual structure of...

Corporate social responsibility (CSR) research is heterogeneous and still fragmented. In its interdisciplinary setting, researchers focus on different CSR aspects, secondary concepts and themes. The lack of a unifying paradigm indicates that the CSR literature should be summarized and...

The purpose of this paper is to provide conceptual structure, explore current research directions, and suggest emerging trends in social entrepreneurship. The authors ultilize co-citation analysis as well as bibliographic coupling analysis to analyze 1122 social entrepreneurship publications...