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This study proposes as a key cause of the high failure rates in the implementation of analytical projects for marketing decisions, the discrepancy in the information quality (DIQ) perceived between producers (information technology [IT]) and users (marketing) of knowledge. Given that the DIQ...
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Considering calls for more collective approaches to governing data about people, this paper explores how such interventions have been envisioned and enacted by their proponents. I focus on four types of data intermediary: data trusts, decentralised autonomous organisations, data cooperatives and...
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The rich do not always get richer. Explaining this probabilistically resolves a 100-year-old puzzle, opening up opportunities for smart beta portfolios, an architecture of complexity and eventually an architecture of data that could become Web 4.0
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