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This study proposes as a key cause of the high failure rates in the implementation of analytical projects for marketing decisions, the discrepancy in the information quality (DIQ) perceived between producers (information technology [IT]) and users (marketing) of knowledge. Given that the DIQ...
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Considering calls for more collective approaches to governing data about people, this paper explores how such interventions have been envisioned and enacted by their proponents. I focus on four types of data intermediary: data trusts, decentralised autonomous organisations, data cooperatives and...
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Data has become an indispensable success factor for every company. However, the road towards a data-driven organization is paved with numerous challenges. This book presents a process model for the path to a data-driven company and provides recommendations for the design of all relevant fields...
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Cross-border data transmission in the biomedical area is on the rise, which brings potential risks and management challenges to data security, biosafety, and national security. Focusing on cross-border data security assessment and risk management, many countries have successively issued relevant...
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