Showing 24,971 - 24,980 of 25,184
analysis evidences the role of efficient language and rhetoric in bolstering corporate performance.  …
Persistent link: https://www.econbiz.de/10014850966
Purpose – The purpose of this paper is to extend the image repair theory by focusing on the largely ignored context of the face‐to‐face communication. The paper offers an exploratory study of how image repair work is carried out in interviews with politicians in the context of press...
Persistent link: https://www.econbiz.de/10014850967
Purpose – The purpose of this study is to refine and expand an emerging US government communication model, the government communication decision wheel, by testing the differences between the communication practices of US public sector communicators working for non‐elected officials versus...
Persistent link: https://www.econbiz.de/10014850968
Purpose – A number of scholars including Benno Signitzer and Jacquie L'Etang have proposed public diplomacy as an alternative model to describe and/or inform the practices of public relations. However, international relations and political science scholars claim major differences between...
Persistent link: https://www.econbiz.de/10014850969
Purpose – The purpose of this study is to examine Kelly's proposed fundraising roles scales to describe the daily activities of male and female fundraisers. Design/methodology/approach – The data collection procedure involved a national survey to a random sample of 286 fundraisers from the...
Persistent link: https://www.econbiz.de/10014850970
Purpose – This paper aims to develop five public relations scales as a substitutions for models/dimensions that were subject to much criticism. Based on this conceptual re‐evaluation of the excellence study, one of the dominant public relations paradigms, the manuscript proposes a...
Persistent link: https://www.econbiz.de/10014850972
Purpose – The purposes of this research are to understand the complex communication environment of South Africa, to determine to which extent previously identified communication models can be applied to this burgeoning field and to propose a new model of communication: an integrated marketing...
Persistent link: https://www.econbiz.de/10014850973
Purpose – This study seeks to illustrate shared obstacles and opportunities that US nonprofit communicators face, broadening the understanding of nonprofit communication management beyond fundraising, donor relations, and social media practices. Design/methodology/approach – A total of 35...
Persistent link: https://www.econbiz.de/10014850974
Purpose – The purpose of this paper is to advance knowledge about organization‐public relationships by establishing a theoretical category for understanding them and by contributing to a foundation of knowledge in that category. Relationship stresses are presented as the factors that...
Persistent link: https://www.econbiz.de/10014850981
Persistent link: https://www.econbiz.de/10014850982