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The focus of this paper is to provide a framework to suggest that effective thinking is an essential element to the ideation and innovation process. The review of the case study found that a range of elements need to be established in order to support collaborative creativity. Though the aspects...
Persistent link: https://www.econbiz.de/10014034810
Marketing strategists should create, maintain, and arrest the decay of causally ambiguous resource competences that lead to competitiveness and thus performance. However, competence causal ambiguity, which helps create competitiveness, is also implicated in competitiveness decay. In this study...
Persistent link: https://www.econbiz.de/10014039997
It is a truth universally acknowledged, that a media company in possession of a good fortune (an audience, brand recognition and decent revenues), must (still) be in want of innovation.The pace of change in our industry means that even the biggest, most successful, companies need to continually...
Persistent link: https://www.econbiz.de/10014086430
Even if today's successful companies operating in the market were start-ups at some time, so far, no consensus could be found, if entrepreneurship is to be understood as an independent research discipline. Should entrepreneurship have its own theory based on generally accepted assumptions and...
Persistent link: https://www.econbiz.de/10011114564
-communication and the five processes of collaboration. The main results of this study show a significant correlation with a large effect … size between task communication, trust and collaboration. Also, interpersonal trust is playing an important role as a … mediating element in the relationship between task communication and collaboration. This is where the emotional side of trust is …
Persistent link: https://www.econbiz.de/10012046248
Firms increasingly look outside their organizational boundaries to identify partners that can improve the effectiveness of R&D projects. The strategy for using partners, however, varies significantly across projects. In some, partners are used primarily to lower development costs and/or...
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