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Can consumers learn price dispersion? : evidence for dispersion spillover across categories
André, Quentin; Reinholtz, Nicholas; Langhe, Bart de - In: Journal of consumer research : JCR ; an … 48 (2022) 5, pp. 756-774
Persistent link: https://www.econbiz.de/10012877731
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As wages increase, do people work more or less? : a wage frame effect
Shen, Luxi; Hirshman, Samuel D. - In: Management science : journal of the Institute for … 69 (2023) 8, pp. 4721-4732
Persistent link: https://www.econbiz.de/10014339423
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Final price neglect in multi-product promotions : how non-integrated price reductions promote higher-priced products
Jia, He; Huang, Yunhui; Zhang, Qiang; Shi, Zhengyu; … - In: Journal of consumer research : JCR ; an … 50 (2024) 6, pp. 1097-1116
Persistent link: https://www.econbiz.de/10014526262
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The role of numbers in the customer journey
Santana, Shelle; Thomas, Manoj; Morwitz, Vicki G. - In: Journal of retailing 96 (2020) 1, pp. 138-154
Persistent link: https://www.econbiz.de/10012295814
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Making biased but better predictions : the trade-offs strategists face when they learn and use heuristics
Ehrig, Timo; Schmidt, Jens - In: Strategic Organization 19 (2021) 2, pp. 263-284
Persistent link: https://www.econbiz.de/10012493406
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Heuristics and cognitive biases in entrepreneurs : a review of the research
Cossette, Pierre - In: Journal of small business and entrepreneurship : JSBE ; … 27 (2014) 4/6, pp. 471-496
Persistent link: https://www.econbiz.de/10011665225
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Most common heuristics and biases in nascent entrepreneurs' marketing behavior
Nouri, Pouria; Imanipour, Narges; Talebi, Kambiz; Zali, … - In: Journal of small business and entrepreneurship : JSBE ; … 30 (2018) 6, pp. 451-472
Persistent link: https://www.econbiz.de/10011943475
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Attractiveness, ethnicity, and stage financing : exploring heuristics in venture capital staging
Bahlmann, Marc D. - In: Industry and innovation 30 (2023) 3, pp. 392-421
Persistent link: https://www.econbiz.de/10014232051
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The magnitude heuristic : larger differences increase perceived causality
Daniels, David P.; Kupor, Daniella - In: Journal of consumer research : JCR ; an … 49 (2023) 6, pp. 1140-1159
Persistent link: https://www.econbiz.de/10014314335
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The entrepreneur's cognitive and behavioral journey : understanding heuristics and bias under risk and uncertainty
Cucchiarini, Veronica; Scicchitano, Sergio; Viale, Riccardo - 2024
entrepreneurial activities. Researchers have identified several biases and heuristics employed by entrepreneurs, which significantly … context in which they operate. By analyzing the strengths and weaknesses of heuristics and biases within the context of risk …
Persistent link: https://www.econbiz.de/10014470124