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Marketing issues : who is the...
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26,218
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25,544
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8,975
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5,456
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Bruhn, Manfred
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107
Kumar, V.
79
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Verhoef, Peter C.
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Han, Heesup
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Hollebeek, Linda D.
51
Herrmann, Andreas
49
Bauer, Hans H.
46
Piller, Frank T.
46
Stauss, Bernd
44
Krafft, Manfred
43
Palmatier, Robert W.
41
Gil Saura, Irene
38
Mattila, Anna S.
38
Grönroos, Christian
37
Svensson, Göran
37
Thaichon, Park
35
Stock-Homburg, Ruth
34
Hippner, Hajo
33
Smith, Alan D.
33
Mittal, Vikas
32
Neslin, Scott A.
32
Van den Poel, Dirk
32
Wiedmann, Klaus-Peter
32
Wilde, Klaus D.
32
Prentice, Catherine
31
Eggert, Andreas
30
Reichwald, Ralf
30
Sheth, Jagdish N.
30
Evanschitzky, Heiner
29
Grewal, Dhruv
29
Loureiro, Sandra Maria Correia
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Reinartz, Werner J.
29
Töpfer, Armin
29
Georgi, Dominik
28
Kleinaltenkamp, Michael
28
Matzler, Kurt
28
Aksoy, Lerzan
27
Walsh, Gianfranco
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Springer Fachmedien Wiesbaden
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IGI Global
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Université Paris-Dauphine (Paris IX)
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American Marketing Association
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National Bureau of Economic Research
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Books on Demand GmbH <Norderstedt>
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Verlag Dr. Kovač
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Verlag Franz Vahlen
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Fördergesellschaft Marketing an der Universität Augsburg
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Harvard Graduate School of Business Administration
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Haufe-Lexware GmbH & Co. KG
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Universität St. Gallen
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AMACOM
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Edward Elgar Publishing
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Fachverlag für Wirtschafts- und Steuerrecht Schäffer <Stuttgart>
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Facultatea de Administraţie Publică, Şcoala Naţională de Studii Politice şi Administrative (SNSPA)
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Information Resources Management Association
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Rijksuniversiteit Gent / Faculteit Economie en Bedrijfskunde
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Universität Mannheim
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Erich-Schmidt-Verlag
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HAL
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Erasmus Research Institute of Management (ERIM), ERIM is the joint research institute of the Rotterdam School of Management, Erasmus University and the Erasmus School of Economics (ESE) at Erasmus University Rotterdam.
3
Erasmus Research Institute of Management (ERIM), Erasmus Universiteit Rotterdam
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3
Faculdade de Economia, Universidade do Porto
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Institut für Marktorientierte Unternehmensführung Mannheim
3
Logos Verlag Berlin
3
Nomos Verlagsgesellschaft
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Journal of business research : JBR
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Journal of retailing and consumer services
584
Industrial marketing management : the international journal for industrial and high-tech firms
407
International journal of hospitality management
293
SpringerLink / Bücher
263
The journal of services marketing
226
The journal of business & industrial marketing
195
The service industries journal
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Journal of the Academy of Marketing Science
174
Journal of strategic marketing
172
International journal of electronic customer relationship management : IJECRM
152
Journal of marketing
130
International journal of contemporary hospitality management
120
Journal of travel and tourism marketing
118
Journal of service research : JSR
117
Journal of hospitality marketing & management
116
Tourism management : research, policies, practice
112
The journal of product & brand management
111
The journal of brand management : an international journal
110
Journal of retailing
108
Marketing intelligence & planning
108
Asia Pacific journal of marketing and logistics
107
European Journal of Marketing
107
Journal of service management
106
Journal of Business & Industrial Marketing
105
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
104
Gabler Edition Wissenschaft
103
Psychology & marketing
103
Cogent business & management
102
European journal of marketing : EJM
97
Services marketing quarterly
97
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
86
Journal of marketing management : MM
85
The international journal of bank marketing : IJBM
85
Service business
84
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
78
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
78
Journal of Services Marketing
77
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
76
The international review of retail, distribution and consumer research
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ECONIS (ZBW)
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Other ZBW resources
720
RePEc
210
USB Cologne (EcoSocSci)
117
EconStor
70
BASE
63
OLC EcoSci
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111
Marketing planning in the public and non-profit sectors
Cousins, Laura
-
2008
Persistent link: https://www.econbiz.de/10003717512
Saved in:
112
Do not-for-profits value their customers and their needs?
Bruce, Ian
-
2008
Persistent link: https://www.econbiz.de/10003717516
Saved in:
113
Operationalizing the marketing concept in the nonprofit sector
Sargeant, Adrian
;
Foreman, Susan
;
Liao, Mei-Na
-
2008
Persistent link: https://www.econbiz.de/10003717527
Saved in:
114
Market orientations in the nonprofit and voluntary sector : a meta-analysis of their relationships with organizational performance
Shoham, Aviv
;
Ruvio, Ayalla
;
Vigoda-Gadot, Eran
; …
-
2008
Persistent link: https://www.econbiz.de/10003717545
Saved in:
115
Public sector marketing is different
Lamb, Charles W.
-
2008
Persistent link: https://www.econbiz.de/10003717564
Saved in:
116
Public policy marketing : marketing exchange in the public sector
Buurma, Hans
-
2008
Persistent link: https://www.econbiz.de/10003717568
Saved in:
117
Marketing in the public sector : towards a typology of public services
Laing, Angus
-
2008
Persistent link: https://www.econbiz.de/10003717572
Saved in:
118
Restoring public legitimacy to the nonprofit sector : a survey experiment using descriptions of nonprofit ownership
Schlesinger, Mark J.
;
Mitchell, Shannon Kay
;
Gray, …
-
2008
Persistent link: https://www.econbiz.de/10003717582
Saved in:
119
Marketing the fine and performing arts : what has marketing done for the arts lately?
Thomas, Edward G.
;
Cutler, Bob D.
-
2008
Persistent link: https://www.econbiz.de/10003717586
Saved in:
120
Crisis in the arts : the marketing response
Scheff, Joanne
;
Kotler, Philip
-
2008
Persistent link: https://www.econbiz.de/10003717590
Saved in:
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