Malighetti, Paolo; Paleari, Stefano; Redondi, Renato - Dipartimento di Ingegneria Gestionale, Università … - 2010
This study analyzes easyJet’s fare response to new entry. Traditionally, this stream of literature has focused on the reactions of network carriers to competition from low–cost carriers. As low–cost services spread, however, the number of low–cost incumbents is rising. This paper aims to...