Wu, Laurie; Shen, Han; Li, Mimi; Deng, Qian (Claire) - In: International Journal of Contemporary Hospitality Management 29 (2017) 2, pp. 648-668
Purpose This study aims to address a novel information sharing phenomenon among many hospitality consumers, that is, sharing information during, rather than weeks after, a hospitality consumption experience. Specifically, this study tests if including a temporal contiguity cue in a review can...