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The business model concept, although a relatively new topic for research, has garnered growing attention over the past decade. Whilst it has been robustly defined, the concept has so far attracted very little substantive research. In the context of the wide-spread digitization of businesses and...
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It is becoming increasingly important for firms to know when to take steps to reduce buyers' uncertainty about their products and services. This article focuses on investments that firms can make to reduce buyers' uncertainty about taste-related product attributes. Using an analytical model, we...
Persistent link: https://www.econbiz.de/10013050384
Digital technologies are profoundly transforming the production and consumption of culture and entertainment products. The emerging digital re-mix culture is an open source approach where content products in the arts and entertainment industries are increasingly rearranged, manipulated, and...
Persistent link: https://www.econbiz.de/10012711273
Evaluating strategic investments in information technology can be difficult. Uncertainties exist in customer responses, competitor reactions, and thus in the actual economic benefits to be realized. Valuing interorganizational information systems (IOS) is far more complex, since the valuation is...
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